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Google Ads
Account reviews, campaign optimization, search terms, budgets, conversion tracking and practical recommendations.
DIGITAL MARKETING CONSULTING FOR SMALL BUSINESSES ACROSS CANADA
Digital marketing help that's right-sized for your business.
Practical help with Google Ads, Meta Ads, SEO, websites and analytics — without the agency-sized commitment.
✓ Small-business focused✓ Virtual across Canada✓ No bloated retainers
YOU PROBABLY DON'T NEED ANOTHER BIG AGENCY
You need someone to tell you what to fix.
You may simply need an experienced digital marketer to look at what you are already doing, identify what is working, find what is wasting money and tell you exactly what to fix first.
WHAT WE CAN HELP WITH
Find the gaps before you spend more money.
We look at the digital channels that influence whether people find you, trust you and contact you — and focus on the areas most likely to make a difference.
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Meta Ads
Facebook and Instagram advertising reviews, audience targeting, campaign structure, budgets, creative direction and performance optimization.
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SEO
Technical and on-page reviews, keyword opportunities, search visibility and a prioritized list of fixes.
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Website
Conversion-focused reviews, content recommendations, UX improvements and smaller website updates.
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Analytics
GA4, conversion tracking and easy-to-understand Looker Studio reporting so you know what is actually working.
NO 40-PAGE REPORTS
You get a prioritized marketing plan.
Know what to fix first, where you are wasting money, what can wait and where your next marketing dollars are best spent.
01Fix this firstHighest-impact opportunities.
02Stop wasting money hereCampaigns, channels or tactics that are not pulling their weight.
03Fix this nextImportant improvements that can wait.
04Don't spend money on this yetSometimes the best advice is not to spend more.
SIMPLE, TRANSPARENT PACKAGES
Start small. Add help when you need it.
No giant retainers. No unnecessary services.
Google Ads Review
$149
- ✓ Account & campaign review
- ✓ Search terms & wasted spend
- ✓ Targeting & budget review
- ✓ Conversion tracking check
- ✓ Prioritized recommendations
Meta Ads Review
$149
- ✓ Campaign & account review
- ✓ Audience & targeting review
- ✓ Budget allocation
- ✓ Campaign structure
- ✓ Creative & offer direction
- ✓ Performance recommendations
Digital Marketing Audit
$249
- ✓ Google Ads review
- ✓ Meta Ads review
- ✓ Website & conversion review
- ✓ SEO & search visibility review
- ✓ Analytics & tracking review
- ✓ 60-minute consultation
- ✓ Prioritized action plan
Audit + Implementation
From $499
- ✓ Everything in the audit
- ✓ Implementation of priority fixes
- ✓ Google Ads / Meta Ads optimization
- ✓ Tracking or website fixes
- ✓ Follow-up consultation
- ✓ Defined project scope
Monthly Support
From $249/mo
- ✓ Google Ads optimization
- ✓ Meta Ads optimization
- ✓ SEO monitoring
- ✓ Minor website updates
- ✓ GA4 / Looker Studio reporting
- ✓ Monthly performance review
- ✓ Monthly strategy call
ALREADY HAVE AN AGENCY?
That's okay. Get an independent second opinion.
We can review your Google Ads, Meta Ads, website, SEO or reporting without taking over your entire marketing program. Keep your existing agency or marketing team and use us for a focused, independent review.
HONESTLY, WE'RE NOT FOR EVERYONE
Sometimes, you actually need an agency.
This service is intentionally built for small businesses that need focused digital marketing expertise — not a full marketing department. If you need a complete website redesign, high-volume content creation, professional photography or video, branding and major creative development, full-time social media management or a large-scale advertising program, a traditional agency may be the better fit.
And that's completely fine. We'd rather tell you when an agency is the better fit than sell you something you don't need. If your business has grown to that point, we can help point you toward an established agency partner.
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Need something bigger?
Tell us what you need. If an agency is a better fit, we can help point you toward an established partner.
Tell us about your project →HOW IT WORKS
From “I think something is wrong” to “I know what to do next.”
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Tell us what's going on
Give us your website, goals and concerns.
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Review together
We look at the right digital channels and talk through the opportunities.
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Get your action plan
Know what to fix, what to prioritize and what can wait.
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Get help if you want it
DIY the recommendations or have us handle selected fixes and ongoing support.
EXPERIENCE THAT ACTUALLY MATTERS
Agency experience. Small-business approach.
The consulting practice is built around hands-on experience managing digital advertising, websites, SEO, analytics and client accounts across multiple industries.
Google AdsStrategy & optimizationMeta AdsPaid social advertisingSEOSearch visibilityAnalyticsGA4 & reporting
QUESTIONS
Before you get started.
Do I need a long-term contract?
No. Our core services are designed to work as one-off projects. Ongoing support is available when it makes sense, but you do not need to start with a large retainer.
Do you manage social media?
We can help with paid advertising on Facebook and Instagram through Meta Ads, including campaigns, audiences, budgets and performance. Organic social media management and content production are not core services.
Can you review an agency or another marketer's work?
Yes. We can provide an independent second opinion on your Google Ads, Meta Ads, website, SEO or reporting. You can keep your existing agency or marketing team while using us for a focused review.
Do you work across Canada?
Yes. Consultations and ongoing work are virtual, so the service is designed for small businesses anywhere in Canada.
What if I actually need an agency?
That is completely fine. If you need a full-service team, major website build, extensive creative production, ongoing social media management or a larger advertising program, we will tell you when an agency is the better fit and can point you toward established agency partners.
Will you tell me what not to spend money on?
Yes. A useful recommendation is sometimes knowing what to stop, postpone or avoid. The goal is a practical plan, not selling you every possible marketing service.
LET'S FIGURE OUT WHAT YOU ACTUALLY NEED
Tell us what you're trying to fix.
Not sure which package makes sense? Start with a quick message. We'll help determine whether a consultation, audit, implementation project, second opinion or ongoing support is appropriate.